JAIKLA

Jaikla turns organic food by-products into dog treats through black soldier flies. The insects convert material that might otherwise become waste into nutritious protein, using far less land and water than many conventional animal sources.

The circular system is the serious idea behind the Thai brand. The packet still has to pass a more immediate test: the dog must want it. Jaikla, meaning “brave heart,” understands both sides. It is changing how pet nutrition can be produced without forgetting that sustainability only works when the treat remains genuinely good.